EPISODE 33: BUILDING AN UNREALITY

Episode 33: Building An Unreality | 7 July 2026

Stephen and Trent contemplate the spread of “unrealities” fueled by algorithmically charged mis- and disinformation. The duo debates underlying political, economic, social, and cultural factors, including:

  • “Alternative facts,” personal mythmaking, and consequent threats to social cohesion;

  • Mis- and disinformation from sociological, philosophical, and communications perspectives;

  • How flawed trust hierarchies and lazy heuristics accelerate the death of expertise;

  • Murc’s Law, Wilhoit’s Law, and the distortion of political agency;

  • Hypercapitalism as a primary driver of the modern information crisis;

  • Offloading cognitive responsibility to make a “wicked” world more digestible;

  • Self-contradictory beliefs and the contagion of conspiracy;

  • “Flooding the zone” with a “firehose of falsehood”;

  • Identity formation, being “bamboozled,” and the risk of fracturing one’s ego;

  • “Black Hole” Communities of Practice and the challenge of rescuing someone who has slipped beyond the event horizon;

  • Comparing knowledge-generating institutions with their bizarro disinformation simulacra;

  • Seeking logical proof rather than succumbing to emotional satisfaction;

  • Navigating the tension between subjective cultural beliefs and objective scientific inquiry;

  • Asimov and Sagan’s prescient worries about the trajectory of socioculture and technology;

  • How online influencers, political pundits, and corporate media organizations manufacture consent on behalf of right-wing reactionaries;

  • Asymmetrical polarization and its ratcheting effect on the Overton Window;

  • Differentiating “good faith” from “bad faith” argumentation; and

  • The need for reliable external referees to help the public parse our chaotic global information landscape.

Episode References:

  • Pascal, B. (2014). L'art de persuader [The art of persuasion]. FV Éditions. (Original work written ca. 1657–1658)

  • Nichols, T. (2017). The death of expertise: The campaign against established knowledge and why it matters. Oxford University Press.

  • Altemeyer, B. (2006). The Authoritarians. University of Manitoba. theauthoritarians.org

  • Roberts, D. (Host). (2026, January 30). All about “reactionary centrism”: A conversation with Michael Hobbes [Audio podcast episode]. In Volts. https://www.volts.wtf/p/all-about-reactionary-centrism

  • Koffron, N. (2024, December 20). The paradoxical limits of Murc’s law. Lawyers, Guns, & Money. lawyersgunsmoneyblog.com

  • McLoughlin, K. L., Brady, W. J., Goolsbee, A., Kaiser, B., Klonick, K., & Crockett, M. J. (2024). Misinformation exploits outrage to spread online. Science, 386(6725), 1–6. https://doi.org/10.1126/science.adl2829

  • Science scorned. (2010). Nature, 467(7312), 133. https://doi.org/10.1038/467133a

  • Paul, C. & Matthews, M. (2016). The Russian "firehose of falsehood" propaganda model: Why it might work and options to counter it. RAND Corporation. https://doi.org/10.7249/PE198

  • McLaughlin, T. (2018, July 6). How Facebook's rise fueled chaos and confusion in Myanmar. Wired. https://www.wired.com/story/how-facebooks-rise-fueled-chaos-and-confusion-in-myanmar/

  • Hayes, C. (2025). The sirens’ call: How attention became the world’s most endangered resource. Penguin Press.

  • Danskin, I. [Innuendo Studios]. (2019, October 21). How to radicalize a normie [Video]. YouTube. https://www.youtube.com/watch?v=P55t6eryY3g

  • Asimov, I. (1980, January 21). A cult of ignorance [Opinion column]. Newsweek, 95(4), 19.

  • Sagan, C. (1995). The demon-haunted world: Science as a candle in the dark. Ballantine Books.

  • Locke, J. (1997). An essay concerning human understanding (P. H. Nidditch, Ed.). Penguin Books. (Original work published 1690)

  • Herman, E. S. & Chomsky, N. (2002). Manufacturing consent: The political economy of the mass media. Pantheon Books.

  • Bridle, J. (2017, November 6). Something is wrong on the internet. Medium. https://medium.com/@jamesbridle/something-is-wrong-on-the-internet-c39c471271d2

  • Watt, C. S. (2020, September 23). The QAnon orphans: people who have lost loved ones to conspiracy theories. The Guardian. https://www.theguardian.com/us-news/2020/sep/23/qanon-conspiracy-theories-loved-ones

  • Thompson, C. (2020, September 22). QAnon is like a game—a most dangerous game. Wired. https://www.wired.com/story/qanon-most-dangerous-multiplatform-game/

  • The Atlantic. (2020–2021). Shadowland. https://www.theatlantic.com/shadowland/

  • Eggerton, J. (2008, May 8). PEJ: ‘The Daily Show’ borders on news show. Broadcasting & Cable.

  • “Summary of Findings: Public Knowledge of Current Affairs Little Changed by News and Information Revolutions”. Pew Research Center. April 2007. Archived from the original on March 10, 2011.

  • Fox, Dominion reach $787M settlement over election claims. (2023, April 18). AP News. https://apnews.com/article/fox-news-dominion-lawsuit-trial-trump-2020-0ac71f75acfacc52ea80b3e747fb0afe

  • McDougal v. Fox News Network, LLC, 489 F. Supp. 3d 174 (S.D.N.Y. 2020)

The Worldbuilding Workshop Podcast | Episode 33: Building An Unreality
Stephen Slota & Trent Hergenrader
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EPISODE 32: THE UNITED STATES OF WORLDBUILDING